Accounting

Executive summary Globalization is the world(prenominal)ization of trade, capital markets and financial markets. It is decomposable and expensive and forces businesses to adopt strategies and operations to different cultures and climates. However, Australia’s verbalize mail market has triggered umpteen businesses to expand glob every(prenominal)y for the part of increase gross revenue and profits. Globalization allows businesses to inclose juvenile markets, increase the size of it of their reaping range and the size of their operations. Thus, globalization acts as a average for many businesses to establish and discover their ultimate goal. unitary much(prenominal) business that has undergone the process of globalization is Billabong. Billabong’s in-your-face get down in their amplification into remote markets, taking their emulation and in the process, acquiring some of them allows Billabong to infinitely expand and eat competitors. Billabong’s global expansion has greatly affected stakeholders and has allowed it to moderate a go at it the many advantages of globalization. Reasons for Billabongs global expansion The reasons for which businesses aspire to enter foreign markets are all ultimately linked to the need for increased sales and profits.

Billabong is no different and has taken the fortune to expand in nightspot to have access to the numerous advantages that this expansion impart provide. A number of reasons for Billabong’s international expansion have been identified. These reasons admit: New markets Billabong was especial(a) by the demographics of their niche sharpen market, with the draw in of surfing geographically limited to coastal areas. Hence, Billabong commenced merchandise to the fall in States of America in 1983, initially in coastal cities such(prenominal) as California, with the goal of change magnitude revenue and gainfulness through expansion into new markets. Today, Billabong is a major(ip) multinational surfing brand, with operations in Australia, New Zealand, USA, France, brazil and Hong Kong with over...If you lack to get a full essay, order it on our website: Ordercustompaper.com

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